Marketing Manager - Vintage Inns
- Full Time
Location
Birmingham, B3 1JP
Marketing Manager - Vintage Inns
- Full Time
Location
Birmingham, B3 1JP
Calling all Senior Marketeers looking for a challenge as fresh and inspiring as our Menus!
Are you an ambitious marketing professional with a genuine passion for drink, food and guest satisfaction within a premium brand setting? If you are a strategic marketing specialist we have an incredibly exciting opportunity for you. We have a unique opening for a permanent Marketing Manager to lead the agenda within our Vintage Inns brand, and shape continued success for the future.
Sitting within our Premium division, Vintage Inns is one of Mitchells & Butlers’ heritage brands that has everything our guests desire from a country pub! Burning log fires in the winter, beautiful gardens in the summer – with over 170 country pubs dotted across the UK, there’s plenty of country escapes to indulge in, offering hearty food favourites, fine wines, British gins, cask ales and much more.
As Marketing Manager for Vintage Inns, you will report into the Head of Brand Marketing for our Premium division. Joining a vibrant and innovative wider Premium Marketing team, this role is also part of a very supportive wider brand marketing division. Operating in a mobile role, this will require travel to the Midlands, on average this can be between 1-2 times a week however this may vary depending upon role requirements.
You’ll be well rewarded…
- Mobile working: the flexibility to work from home, the office or one of our sites
- Company Car or Car Allowance
- Annual Bonus Scheme – We’re all about rewarding the hard work everybody puts in
- Private medical plan- to help keep you safe and secure
- Love eating out? You'll love it even more with a massive 33% discount across all our brands, so whether its date night at Miller & Carter or family roast at Toby Carvery we’ve got you covered. What’s more, you can also choose FIVE of your nearest and dearest and sign them up to 20% family and friend’s discount.
- Never a dull moment - fun, laughs and lifelong friends!
On top of all this, we offer a pension, 26 days paid holiday; friends & family discount, high-street shopping discounts; and we even give you free shares! There's also a free employee helpline- to support you with whatever life throws at you.
The Opportunity - Marketing Manager, Vintage Inns
Your role and responsibilities are both challenging and varied, and include the following: -
- Support the brand in retaining the current Market outperformance whilst understanding the next steps required to continue with this outperformance.
- Executing Vintage Inn’s immediate to mid-term strategy including the ongoing development of the offer.
- Development of the complex Vintage Inns’ food offer and drink offer.
- To be a key stakeholder in the ongoing development of the Vintage Inns - to include pre/post opening, food & drink offer, all guest touchpoints and comms channels.
- Developing and executing Vintage Inns marketing communication plans.
- Creatively evaluating consumer trends, market conditions, competitor information and implement marketing strategy accordingly.
- Manage relations and work with various agencies to include creative, media, artwork and digital.
- Delivering communication and promotional strategies and manage the budget accordingly.
- Executing marketing initiatives in the support of long-term strategies.
- Driving Vintage Inns profit, volume and market share objectives in line with company ambition.
- Developing and maximising third party relationships in conjunction with key internal stakeholders to deliver on-brand objectives and strategies.
- Coaching and development of an Assistant Marketing Manager.
What we’d like to see from you:
- Strong experience in a Brand Marketing role
- Experience of managing multiple projects at pace whilst having a strong eye for detail
- Passion for food and drink, with experience of launching a significant food menu.
- Demonstrable track record on delivering consumer engagement and influencing stakeholders
- A strategic and commercial attitude to sales and marketing
- Experience of working on a soft brand would be desirable
- Creative and dynamic
- Self-starter, with a passion, drive and a can-do attitude
What makes Mitchells & Butlers a great place to work?
At M&B we value the unique perspectives each person brings. We believe that by fostering a culture of inclusion, respect, and allyship, we create a sense of belonging, engagement and teamwork which are essential to delivering great guest experiences. Join us and be a part of a great team.
Sounds like an opportunity where you could make a difference? Apply for this role today and we’ll be in touch to explore how you could be part of our exciting journey.
Closing Date – Monday 9th March at 11:59pm
Want to know more?
If you're still wondering what it's really like to work in any of our roles
at Mitchells & Butlers, why not take a look at our blogs section?
We're regularly writing new articles and blogs showcasing our brilliant teams across all of our brands and roles
so if you want to learn a little bit more before applying, head over to our Blogs section today.
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